W eb design governs everything involved with the visual aesthetics and usability of a website—color scheme, layout, information flow, and everything else related to the visual aspects of the UI/UX (user interface and user experience). Some common skills and tools that distinguish the web designer from the web developer are:

Adobe Creative Suite (Photoshop, Illustrator) or other design software
Graphic design
Logo design
Layout/format
Placing call-to-action buttons
Branding
Wireframes, mock-ups, and storyboards
Color palettes
Typography

Web design is concerned with what the user actually sees on their computer screen or mobile device, and less so about the mechanisms beneath the surface that make it all work.Web designers also often work with templating services like WordPress or Joomla!, which allow you to create websites using themes and widgets without writing a single line of code..